How to Buy Vanilla and Vanilla FAQs

vanilla beans and vanilla extract

We all use vanilla frequently in our baking, and vanilla is reputedly the world’s most popular flavor. But many of us who use vanilla know little about it, except that it smells and tastes great…and sometimes seems outrageously expensive for such a tiny bottle. Fortunately a little goes a long way. I keep several bottles on hand, using vanilla from Madagascar and Mexico (the real stuff) most frequently. I also keep beans on hand, which I store well-wrapped in a drawer, which I use for infusing and steeping in things like vanilla ice cream. Here are some answers to questions that I am frequently asked about vanilla.

What’s the difference between the three different “origins” of vanilla that are available?

Bourbon: This doesn’t mean the vanilla contains whiskey – it refers to the Île de Bourbon, now known as Réunion. Most Bourbon vanilla is now grown on the island of Madagascar, the largest vanilla-producing region on the world. Bourbon vanilla is the strongest and most full-flavored of all the vanillas and give you the most ‘bang-for-your-buck’. I use Bourbon or Madagascar vanilla for baking, since its assertive flavor doesn’t get lost when cooked.


Tahiti: Tahitian vanilla gained popularity a decade ago; its higher cost perhaps fanned its fame. Tahitian vanilla has a more subtle delicate flavor than other vanillas. It’s very floral with tropical notes. I use it in fruit salads or scenting tropical fruit desserts since baking with it seems a waste of its subtle flavor. Tahitian vanilla used to be far more expensive than Bourbon, but recent socio-political and economic events equalized the prices somewhat. Tahitian vanilla beans are plumper than others, although that doesn’t necessarily mean they have more flavor or are a better value. They’re just naturally moister.

Mexico: If you think that quart bottle you bought in Mexico for $1 was a great bargain, think again. (Then dump it down the drain.) Real Mexican vanilla is perhaps the best in the world, and the price of pure Mexican vanilla is similar to other pure vanilla extracts. Labeling laws in Mexico differ than those in other countries, so that jumbo bottle of “Pure Mexican Vanilla” that you bought at the tourist shop is likely a synthetic and contains coumarin, a substance banned in the United States by the FDA since there are concerns about toxicity, like tonka beans. I love pure, true Mexican extract. It’s sweet/spicy scent reminds me of just-churned vanilla ice cream and is versatile for every baking and cooking application.

Other vanilla growing regions include Bali, Sumatra, Java, China, and Indonesia. Often in some of these countries, vanilla beans are dried over fires to speed up the process, giving the vanilla beans a smoky aroma. If possible, I sniff the vanilla before buying when it’s been produced in any of these countries. But in general, I don’t use much vanilla from these regions. The prices are generally lower but the quality may not be as good as the others.

vanilla beans and vanilla extract

Why is vanilla so expensive?

You may have noticed wild fluctuations in vanilla prices over the last several years. Political unrest and commercial reliance on pure vanilla increased demand and raised the prices worldwide. Vanilla cultivation is also the most labor-intensive of all food crops. Each orchid stalk can take two to three years to produce its first flower, which needs to be pollinated by hand. The process can’t be done by machine. After they are pollinated, the beans are branded (to prevent theft), harvested, cured and air-dried for up to one month: during which time they’re rolled up and stored away each evening to prevent condensation and theft.

Vanilla cultivation is dangerous business. Because this valuable crop is cultivated in impoverished countries, looting, theft and violence are unfortunately common. Considering how little vanilla is used in baking, I don’t mind buy top-quality vanilla, which costs little more than commercial varieties but is infinitely better, and supports an eco-system that provides better wages and conditions for farmers and growers.

vanilla beans and vanilla extract

How do I substitute vanilla bean paste for vanilla beans or vanilla extract?

There are no hard and fast rules, as some pastes are stronger than others. Generally speaking, you can use 1 teaspoon of vanilla bean paste or seeds as a substitute for 1 teaspoon vanilla extract. To replace 1 vanilla bean, use 2 teaspoons of vanilla bean paste or seeds.

What is single-fold and double-fold vanilla?

Vanilla extract is made by soaking vanilla beans in alcohol. Commercially-available extract has a very high ratio of beans-to-alcohol: Single-fold vanilla has about 13 ounces of vanilla beans (about 100 beans) per gallon of alcohol. Double-fold has twice as many (26 ounces of vanilla beans) and is mostly used by professionals and for industrial uses.

Can I make my own vanilla extract?

Sure. Recipes abound online for making homemade vanilla extract, which call for storing the vanilla beans in alcohol for an extended period of time. Some call for 3 to 5 vanilla beans stored in 1 cup (250ml) of liquor for two months or longer. Since commercial vanilla extract has a higher ratio of vanilla, it’s stronger, so you’ll need to adjust the quantities called for in recipes and perhaps use more of your homemade vanilla than the stuff from the bottle.

The vanilla at the chain stores and online is really cheap. Can I use that?

Inexpensive vanilla is available online and at chain stores, at prices that are a lot lower than other vanillas. Personally, I find those extracts weaker in flavor than their more admittedly pricier counterparts so I don’t use them. And since you are using vanilla extract by the teaspoon, unless you are doing a huge amount of baking, the savings may not be worth it. There are good-quality vanilla beans available online at attractive prices and while they are quite reasonable, you can read more at Where’s the Cheap Vanilla? to learn a little more about them and why vanilla bean prices vary and fluctuate so broadly. Is the world’s largest vanilla market on the verge of collapse? reports on farmers in Madagascar being forced to lower their prices, and subsequently, reduce their earnings, due to the volatility of the weather, industrialization, and competition from other countries.

How do you store vanilla extract?

Vanilla extracts are packed in amber-colored bottles for a reason. Since light and heat are the biggest enemies of extracts, store them in a cool, dark place, but not the refrigerator since separation and condensation can cause them to spoil. Most extracts will retain their potency for at least a year. I find it keeps for up to three years if properly stored. Buy pure vanilla extracts from sources that sell lots of extract, since stock rotates frequently.

vanilla beans and vanilla extract

What about storing vanilla beans?

Vanilla beans should be moist, never brittle, when you buy them. To keep vanilla beans moist and plump, store them in airtight bags in a cool, dark place – not the refrigerator, since moisture can cause them to mold. Once used, you can rinse and pat dry vanilla beans, and store them in a jar of rum, vodka or whiskey. They can be re-use for infusing or poaching with fruit, as they still contain a lot of their precious flavor. Well-dried vanilla beans can be buried and stored in a container of sugar for a few weeks to make vanilla sugar, which can be used in place of regular sugar in things like whipped cream. Or they can be ground with flaky sea salt to make vanilla salt, which is nice sprinkled delicately over a chocolate tart or other dessert.

Why is there alcohol in vanilla?

Alcohol is an excellent base for infusing and for preserving, and it doesn’t spoil. Most vanilla extracts have a base of about 35% alcohol. There are vanilla extracts without alcohol for those wishing to avoid it. (Most of the alcohol cooks out during baking, but trace amounts do remain.) Studies have shown that alcohol changes the way your senses “taste” flavors, so I add a bit of vanilla extract to vanilla-based recipes, even if I’ve infused them with vanilla beans.

Want more information?


An excellent book that I recommend is Vanilla: The Cultural History of the World’s Favorite Flavor and Fragrance, where you’ll find historical and cultural information on this popular flavoring. It’s written by Patricia Rain, one of the world’s leading experts on vanilla.

Related Links

Vanilla Beans and Extract (

Mexican “Vanilla” with Coumarin No Bargain (FDA)

Ice Cream Making FAQs

Vanilla Ice Cream (Recipe)

Easy Chocolate Ice Cream (Recipe)

Salted Butter Caramel Ice Cream (Recipe)

Tips for making homemade ice cream softer

Recommended equipment to make ice cream

French Vanilla Ice Cream (Simply Recipes)

Meet your maker: buying an ice cream machine

Candied Bacon Ice Cream (Recipe)

The Vanilla Table (Cookbook)

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  • November 14, 2005 5:53am

    David – thanks for this great post! I consider myself a vanilla junky, I might run out of any spices, (including salt and pepper!) but never vanilla beans ;) The only question left: Should I get yet another book on vanilla… ;)

  • November 14, 2005 7:55am

    Hey David, love the post! I have to admit I did think bourbon vanilla had something to do with liquor. How embarrassing. But now I feel completely well informed, you gave some great info. Thanks ;)

  • November 14, 2005 9:08am

    Fantastic, everything I always wanted to know about vanilla but was too afraid to ask! After some timely tip-offs from bloggers in the know, I’ve started buying vanilla over the net at ridiculously cheap prices (through ebay and other ‘direct importers’) – I’m curious, have you come into contact with any of this bargain basement stuff and/or have thoughts as to its quality? It seems good to me, but I’m hardly the seasoned expert! :)

  • Alisa
    November 14, 2005 9:30am

    David there are few things I like more than in depth info on things I already like. This post on vanilla, and the previous one on cooking classes in Paris are great. I feel smarter already. I have such a hard time not putting good vanilla in most things too. I even found a salt infused with vanilla at Monoprix. Thanks for this :)

  • November 14, 2005 1:04pm

    Nicky: I wrote this post when, gulp, I ran out of vanilla extract (and it’s impossible to find in supermarkets and food shops in Paris…) I only found vanilla ‘aroma’ which has glucose and artificial coloring.) And the professional-supply shops only sell pure vanilla by the litre!

    Melissa: Now next time you’ll try the Bourbon vanilla macarons at Laduree. : )

    Michele: I buy my vanilla at, from Paticia Rain. We bought from her at Chez Panisse and I still use her as my source for all things vanilla. I’ve never seen much super-cheap vanilla, but would be skeptical unless I could get a good sniff first. And since most people just use a few teaspoons a week, it’s really worth getting the good stuff. The last few years the wholesale price went up like 2000% (yes, really) but this year it’s gotten much cheaper. So stock up!

    Alisa: Yes, I’ve seen that salt and vanilla combo at Monoprix…so why can’t they sell pure vanilla extract there as well?

  • Alisa
    November 15, 2005 4:24am

    Yeah, what you can and can not get at “regular supermarkets” here keeps me baffled too. I’ve been having friends send or bring me vanilla from the US. Does Patricia Rain ship to France?

  • November 15, 2005 4:43am

    wow, thanks for the tips! i’m afraid i’ve been a generic vanilla essence and vanilla pod user, so i haven’t a clue that there’s so many variety!

  • November 15, 2005 7:07pm

    What an informative post, thanks. I almost hesitate to ask, but what’s the scoop on vanilla powder? Is my labeled as real vanilla powder actually vanillan (the ucky wood by-product) or something equally awful?

  • November 16, 2005 3:34am

    Most vanilla powder is either:
    – whole vanilla beans, dried and ground up
    -vanilla bean pods without the seeds, dried and ground up
    -just vanilla seeds, sometimes called vanilla ‘caviar’, and quite expensive.

    If you buy your vanilla from a reputable source, and it’s labeled pure vanilla, it should not have vanillan in it. The US and European Countries have rather strict labeling laws. In the US, anything labeled ‘vanilla’, like vanilla Coke or Haagen-Daaz Vanilla Ice Cream, has to have real vanilla in it.

  • November 16, 2005 6:32pm

    Hi, David, I posted something from Patricia Rain that I think you will enjoy.

    The Vanilla Queen Speaks:

    Please let your readers kmow what they can do to support the continued growth of real vanilla. Many thanks!


  • November 16, 2005 10:40pm

    Years and Years ago I saw a photograph of someone hand-pollonating a vanilla orchid. The tiny needle was almost invisible to the camera, it’s thinner than an acupuncture needle! It has to be as small and un-intrusive as a bee’s leg.

    When vanilla is cheap it scares me.

    But I’ve also caught distributors on this side of the trade “fattening” beans with water to make them pricier… so that stuff doesn’t just happen in “third-world” countries!

    Beautiful piece, I’ve sent it along to a few people. Can’t wait to see you next month!

  • November 16, 2005 11:31pm

    It’s ironic how vanilla is the most sparse ingredient in pastries (1 tsp for a whole cake), but it’s also the most expensive! I think that 1 tsp costs more than the flour and sugar. When vanilla was expensive, I merely baked without it rather than turn to artificial flavorings. I might try to make my own extract now, since “organic-vanilla” on Ebay sells 30 bourbon vanilla beans for $20! I think I heard about this Ebay seller through Melissa.

  • November 21, 2005 4:35am

    thanks for all the great info! do you make your own vanilla sugar? I bought some here and my roommate said it made my vanilla ice cream taste like cookie dough :-(

  • Gideon
    November 25, 2005 5:57pm

    I actaully made this and it was delicious. Though I didn’t have any demitasse cups. I hope you forgive me. (Incidentally isn’t a ‘small demitasse cup’ a pleonasm?)

  • November 30, 2005 1:00pm

    David and Melissa,
    I know of but have not ordered from a website that only sells saffron, vanilla, and mushrooms. Their url is
    Now despite the fact that I haven’t purchased from them, they seem to have a good reputation on eGullet for quality beans (they sell Mexican and Tahitian, for between $.25 and $1 per bean on average).

    Caveat emptor, but I’d love to hear if either of you have purchased from this vendor.

    in Albqueruque
    …who is going to dump my $1 Mexican extract bottle at this very moment. I should know better!