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Matsuri Sustainable Sushi

matsuri tuna sushi

When I was a teenager, we made a trip to Los Angeles and a family friend took us to a Japanese restaurant. I remember it well, because I was going through that phase where you’re willing to do things on a dare, not because you’re keenly interested in new experiences, but because you want to show off that you’re not afraid of taking on a few dares. And I remember some of my family flipping out a little when we were presented with a big, shiny wooden board covered with raw strips of fish, lined up in neat rows, ready to be eaten just as is.

Because part of my youthful folly of trying the be daring and ‘different’ was using chopsticks to eat everything (as if just being myself wasn’t enough…), I was also happy to be able to show off my mastery with les baguettes, as they’re called in French. And I was going to fearlessly eat raw fish with them.

scallops

I don’t remember what I ate exactly, but I do remember that trepidation of my first bite, and seeing a few people at the table squirm as I chewed and swallowed the first of those cold, slippery slices of fish. Of course, sushi is now considered normal fare in many countries and you can buy it in supermarkets, airports, and even in the frozen food section. And I’ve been in pretty remote towns in both the United States and in France, and have passed restaurants serving sushi, or les sushis.

During the few decades between that first bite of fish that I had, and now, our collective international hunger for seafood has grown, so much so that many popular varieties of fish used for sushi are on the brink of disappearing. French president Nicolas Sarkozy attempted to ban bluefin tuna but an organization of French fishermen and other groups successfully stopped the ban. So in spite of its tenuous position, if you go to a fish market this morning, you’ll see glistening on ice, big, meaty, shiny-red triangles of that unfortunately delicious bluefin tuna along with many other species that are not considered responsible.

A few top French chefs have taken bluefish tuna off their menus, in their upscale restaurants, but the ‘fast-food’ style sushi restaurants that have invaded Paris are invariably packed at lunchtime. Sometimes visitors are surprised to see so many sushi take-out places, which seems to be vying in Paris with the banks and boulangeries for storefront dominance. But like people in cities elsewhere, the locals are looking for something quick, inexpensive, and healthy for lunch. Parisians, mostly the younger crowd, have embraced these quick sushi joints, which normally have just three kinds of sushi: bluefin tuna (thon rouge), shrimp, and salmon, which are considered some of the least sustainable types of fish and seafood you can consume.

tuna rolls Japanese ginger

Like so many others, long after that first experience with poisson cru (raw fish) back in California, I’ve developed a deep fondness for sushi and sashimi. But as the news and scientists report about disappearing species, I can’t shake that deeply ingrained “Bay Area Guilt”, as I call it, about trying to be vert and have a difficult time sitting down to a meal and eating something that’s on the verge of extinction.

(Which is why I will also get up and walk to the other side of my apartment to recycle a postage stamp-size scrap of paper rather than toss it into the trash can under my desk or I’ll carry around a used métro ticket in my pocket for weeks until I get to a place to recycle it.)

Being a good foot soldier, still to this day, I’ve dialed down drinking bottled water as much as possible, and I’ve seriously curtailed my consumption of fish. But when I walked by Matsuri, a chain of sushi bars in France a few months back, and saw the sign outside that they were serving another kind of tuna, I decided to check it out with Meg of Paris by Mouth.

sushi rolls

The sushi at Matsuri arrive to diners via a motorized conveyor belt. So for hard-core sushi fans, this isn’t a place to go to discover the skills of a well-trained, inventive sushi chef. I normally wince when I see floating boats and other gimmicks in sushi bars, but so be it. And it was nice to see a laminated card on each table, talking about the sushi éthique, the sustainability of the scallops and albacore tuna that they serve in place of bluefin tuna (thon rouge).

tuna avocado roll pickled radish sushi

The sushi wasn’t knocking our chausettes off, but it was encouraging to see and to eat sushi that you didn’t have to worry too much about enjoying. (Most of the varieties are on the WWF’s—avec moderation seafood list.)

As mentioned, I’m suspicious of places were the sushi goes around and around and around (and around) on a conveyor belt. But the staff seemed to be putting just the right amount of things out and I didn’t see many of the small plates taking multiple tours around the dining room. Although Matsuri is a small chain of restaurants, the sushi is made there and most of the standard small rolls and sashimi rolled by were familiar favorites.

However we were seated about two-thirds of the way down the conveyor belt and the three fellows just to our left, and the woman with two small kids just before them, seemed to have an uncanny knack for reaching for what we were oogling just before we got our crack at it. So if you go, try to get a seat closer to the open kitchen, where the sushi comes out, for best selection.

Still, I like when restaurants run out of food, and it’s fine when it doesn’t necessarily come out super-fast, which often is a good indication that it’s prepared fresh and with care. Running low (or out) of things means they’re not stockpiling.

Matsuri plates matsuri plates

For all the fresh fish consumed in France, including salmon tartare, which has become a staple on each and every trendy bistro menu, it’s interesting that only a few decent sushi bars have opened in Paris. But as much as folks grouse about chain restaurants, it’s gratifying to see one leading the way in France, showing that you can serve sustainable food at approachable prices. It’s a trend that I hope to see more of.


Matsuri
36, rue de Richelieu (1st)
Tél: 01 42 61 05 73

(With each dish priced between €2 and €5, with two mugs of hot green tea, our lunch was €36. Matsuri has various restaurants and take-away shops in Paris and other French cities, as well as Geneva.)


Related Links

Les Pâtes Vivantes

The 64 cent Fish

The Sustainable Seafood Dilemna (Chocolate & Zucchini)

European Sustainable Seafood Guides (WWF)

Saying No To Disposable Chopsticks

Slow Fish

Pour Une Pêche Durable (French WWF seafood guide)

Europe’s Appetite for Seafood Propels Illegal Trade (New York Times)

Le Garde Robe and Spring

rosé on the street

After my recent lament about the state of bistros in Paris, where I noted that the wine bars in Paris often had the best food, when my friend Rochelle who owns Chefwear was in town this week, I wanted to go somewhere casual, where we’d be assured of good, honest food.

sliced jambon

So we agreed to meet at Le Garde Robe, one of my favorite wine bars in Paris, which serves mostly natural wines. Another plus are the charcuterie and cheeses they serve by the plate (€12 for a platter of each, or you can get one mixed), which make a great accompaniment to the wines. Each wooden board arrives in front of you resplendent, and is a great way to sample some of the top-quality meats and fromages from France, and beyond.

blackboard cheese

Another thing about Le Garde Robe is that the fun spills into the street. I’ve spent a few late evenings perched on a stool outside with friends, laughing and drinking until way past my bedtime. And the staff often becomes ‘creative’ when using parked cars and trucks to help them out. (Can you imagine the driver’s reaction in America if they came out and saw a board leaning against their car?)

Continue Reading Le Garde Robe and Spring…

Bistro Bummer

Au Petit Riche

Always on the lookout for classic French bistros, a friend and I recently stopped at Au Petit Riche. I’d eaten there before and found the food decent, but I remember the company a little better than the food. I was dazzled by the stunning interior and the conversation, which should have been a tip off since I rarely forget anything I eat that’s good.

Many Americans have become more astute about dining and want to know where the ingredients are from, how they are handled, what part of the animal they’re getting. It’s part of the farmer’s market movement, as well as a number of folks striving to eat locally or at least show some concern for where and how their foodstuffs are raised.

And there’s also the do-it-yourself movement, where everything from upstart ice cream shops are opening, and of course the bean-to-bar movement, where every step of the process is carefully tended to. In general, the French don’t ask those questions because France has always been a deeply agricultural country, with close ties to their terroir. When dining with friends from the states in Paris, I know they’d be disappointed to find frozen green beans with their steak, or boiled white rice heaped on a salade Niçoise. So I am always careful to steer them away from some of the classic bistros on their lists, ones they may have eaten at a decade ago, or that a friend recommended.

Continue Reading Bistro Bummer…

The Hottest Restaurant in Paris

deux fois plus de piment

A lot of us étrangers (and there are some pretty étrange étrangers here..) bemoan the lack of heat and spiciness in the ethnic fare served up, because a good number of the locals have a hard time dealing with the heavily-spiced dishes that our all-American constitutions have no trouble handling. We, The People, have cast-iron stomachs and have become a nation of full-tilt eaters, relishing and exalting things that we can take to the extreme.

One thing I miss sérieusement is la cuisine mexicain, which is so foreign that it isn’t even in my dictionnaire Française. I know, I know. I live in Paris, and can understand perfectly why Mexican cuisine isn’t well-represented here*. (Hint: For the same reason North African cuisine isn’t quite so available back in the states.)

But I met my match at Deux Fois Plus de Piment (Two Times More Pepper). We were walking by recently, looking for a place for dinner, when I noticed this joint that just looked right.

Continue Reading The Hottest Restaurant in Paris…

Merce and the Muse, and Mary

brocolli salad straws

One of the curious things that’s happening right now in the Paris food scene is a spate of what I consider ‘anglo’-style cafés opening up in various smaller neighborhoods. There are a few that have been around for a while. But in the past year, casual restaurants that sell leafy salads, made with just-cooked fresh vegetables and greens, house made soups, hand-held desserts like individual carrot cakes and les muffins, fresh fruit juices, and coffee made with care and attention, have been giving the normal lunch of choice for harried Parisians, les sandwiches—including the good ones from the local bakeries, as well as those from the unfortunately popular Subway sandwich shops that are rapidly invading France—a run for their money.

sandwich merce muse

Places like Bob’s Juice Bar, Cococook, Bread and Roses, and Rose Bakery are all packed at lunchtime not with homesick Brits or Americans, but Parisians.

Continue Reading Merce and the Muse, and Mary…

Les Crayères

desserts

I realized that a little while back I posted some pictures about my visit to Les Crayères, a Michelin-starred restaurant in the Champagne region, about an hour from Paris. But I never wrote about the meal or my experience. Since I’ve been planning another trip back—hopefully soon, it prompted me to share my lunch, at last.

Champagnes

Perhaps some people coming to Paris want to take a day trip out of the city. Or for those of use who live here, it’s a nice break away from the hectic city life and away from the stress of it all. (Especially after tangling with those Monoprix cashiers.) If you fall into either of those categories, a swift, new TGV train will whisk you from the Gare de l’Est and right into the heart of Champagne country in less than an hour. And before you know it, you’ll be sipping sparkling wine in high-style, surrounded by trees and servers waiting on you dressed in sharp suits, with a bottle of bubbly always ready and waiting.

French butter King Crab

Let’s just get this out of the way right now: I love Champagne. When I worked at a well-known restaurant, we had a rule (which, admittedly, we made up on the spot one evening), that every night that we did over a hundred diners, we’d open a bottle of Champagne from the cellar for us.

Continue Reading Les Crayères…

J’Go

lamb chops

I vaguely remember my first visit to J’Go. I think it had something to do with a wild night at the bar, and involved French rugby players drinking Armagnac shots off my belly. But unless someone has photo proof, I’m going to just assume that my memory may be off. (It very well may be, if it involves my having a belly concave enough to hold any sort of liquid.)

cassoulet bowls

The name J’Go is a jeux de mots, a play on words for ‘gigot‘, which is pronounced exactly the same and means ‘leg of lamb.’ But here, it’s a bit of Franglais, since it can mean “I go” if you’re mixing the two languages up. But if you’re someone who likes great spit-roasted lamb, I’m not sure how to conjugate that in a similar fashion, so I’ll just tell you that j’go’d to J’Go three times this month alone,

waiter egg & beet salad

Continue Reading J’Go…

Al Taglio

Al Taglio

For quite some time, whenever I’d go out to eat in Paris with a visiting friend, their gaze would invariably land on something Italian on the menu. And they’d want to order something like risotto or salad Caprese, which I’d warn them away from. Or pizza, which might come to the table with some unexpected topping, like canned corn or pineapple. When I moved to Paris, I thought it odd that Italian food wasn’t as well- represented here as I assumed it would be. After all, France shares a border with Italy. But on the other hand, look at how Canadian food is represented in the United States. So I guess that explains that.

When I asked a friend who came last year what she wanted for dinner, she said, “I don’t care. As long as the food is good”, which sounded fine to me. The only problem was, that I’d had a long day and wanted to eat somewhere in my neighborhood and I couldn’t think of anywhere decent—except for the pizza place run by the Sardinians. When I suggested it, she said, “I didn’t come to Paris to eat pizza.”

But it made me realize that in the past five years, Italian food has really come into its own in Paris, and last week, a place that makes their own pasta was turning people (including us) away in droves when we tried to get a couple of seats. When I decided to hit Grom on Sunday, the line trailed out the door and onto the street.

There are some really great pizza places now across Paris serving the real-deal, including Al Taglio, which unlike the other places, serves pizza like they do in Rome, meaning they bake off large rectangles of pizza then cut off squares as you order them. The pizza pieces are weighed, priced, and then warmed up and brought to your table, living up to the name al taglio, or “by the slice.”

Al Taglio

I immediately knew I would like Al Taglio as soon as I walked in because I like sitting at high counters. Although there are tables overlooking the small square outdoors, there’s something about sitting on a high stool at a communal table that’s always been my very favorite way to eat. It’s just so convivial. When friends came in to eat in restaurants where I worked, I just pulled up a stool next to where I was working so I could talk to them when they had dinner and I love cooking while talking to people, as long as they’re seated and at a distance. And pouring me wine.

The pizzas range from a simple Melanzane (eggplant and garlic) to more ambitious Zucca e pancette (bacon and pumpkin cream). I tried three: Patate tartufo (potato and truffle cream), Salami piccante (artichokes and spicy salami) and Amadriciana. (Even though I said the French are embracing authentic Italian cuisine, I guess these things are considered exotic by some, though, because the Le Fooding guide called their toppings ‘chic‘. Black truffles aside, I’m not sure what’s so chic about eggplant, bacon, salami, and potatoes.)

All the pizzas are sold by the kilo, and prices vary depending on the topping. All three I tried were great, with nice, crunchy crust, and flavorful topping. It made a perfect early afternoon lunch along with a very full glass of Anghelia (€3.8), which brought the total of my meal to just over €13. It also made me a wee-bit tipsy.

cucina 100% Italiana

One thing that’s a bit curious is the counter service, which some might consider authentically Italian: one woman was busy taking the orders, cutting the pizza, and weighing the squares, while the fellow next to her watched, then brought out the pizza to the customers. The kitchen was a bit more active: just a few feet away, two guys were working on the next batch of pizzas, scattering them with cubes of mozzarella and bits of speck and other toppings, before sliding them into the oven.

But I’ve learned not to be in a hurry when it comes to food, both in France and Italy, and to relax. And I’ve let go of all that racing to get through a meal or expecting service with a snap. When you do, you have a much better time. Indeed, everyone here was smiling and friendly, including her.

And after working in restaurants for three decades, I always advise people to never mess with people who are making their food or serving it to them. (And that applies to nurses and flight attendants, too.)

I’d imagine Al Taglio gets packed at prime time. But since they’re open continuously throughout the afternoon, my advice is to go for a late lunch. So along with places to get good gelato in Paris, I can confidently add Italian pizza to that list.



Al Taglio
2, bis rue Neuve Popincourt, 11th (off rue Oberkampf)
Tél: 01 43 38 12 00
(Map)

Open daily, Noon-11pm, no reservations.

and

27, rue Saintonge (Upper Marais)
Tél: 09 50 48 84 06




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(Note: The blackboard sign in the post isn’t related Al Taglio, which does not offer a tavola calda.)